Orgovyx - Go with Facts

In research, men with prostate cancer kept saying, "I just want the facts." So, we gave them exactly that. The ‘Go with the Facts’ campaign delivers hard-hitting facts paired with a thoughtfully crafted film. Shot in a distinctive film noir style, it follows a musician heading to a club to perform, living his best life despite his condition.

Developing the below in a pitch, we won the account and collaborated with award-winning director Wally Pfister to bring the film to life.